Matrix question with dropdown or menu selection for each answer 

While matrix questions are nice, letting respondents input their own answers greatly increases error. It would be nice to let them select from a list of responses for each element of the matrix.

Option-specific attribute limits for conjoint questions 

A specific option for a conjoint analysis question may not have the same range in any given attribute as the other options. To make more realistic comparisons the basket of attributes of each option need different ranges. This would make these question types much more useful.

No Red Star Option 

In many programs I have used, the red star associated with required questions is repeatedly criticized by pre-testers as an unattractive way to represent such questions. Personally, I think it is appropriate in some cases, such as collecting form information like addresses and zipcodes. But for more involved questionnaires others have told me that it is a distraction. It would be useful to have a global option where questions that are required do not have to show a red star. Even better would be to allow people to choose the color and type of indicating character they would like, including no character at all.

Spreadsheet Branching 

Spreadsheet questions do not allow branching of any kind. I understand that developing branching rules off answers that are totally random and unstructured is difficult and subject to a lot of problems. But what would be easier and useful would be to have at least a "No Branching" option for the spreadsheet question. I may filter out a person that I want to ask a special spreadsheet question to, and then I might want to direct anyone who answers that question to some other place, regardless of what they put. In other words, a previous question classifies them, I get the special information that I want from the spreadsheet question, and because they have already been classified, I want to direct them to some other position. Currently, this appears not to be possible.

Being able to make "Other" not always the last response in a multiple choice question 

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It would be useful if the "Other" response in a multiple choice question does not always have to be the last answer. For one question I designed, I wanted to put it as the first response, because this particular question actually expected that people would be able to type the answer better than picking a category. Most of the time, "Other" is the last response, but the versatility of question design would improve if "Other"-like responses could be placed anywhere among the choices (or maybe just in the first or last spot)?